We make it work better.
Simulmedia drives business outcomes for marketers through the
power of audience‑targeted television.
We use data, science and software to make TV advertising Powerful, Predictable, Provable and Profitable.Here's how
The VAMOS Platform
Our data-driven ad targeting and optimization platform directly matches what people watch with what they buy, enabling advertisers to reach audiences on the large footprint of linear TV inventory.Learn more
Our ultimate goal was to get more people to book travel on Choicehotels.com. [Simulmedia] outperformed some of Choice’s other traditional TV buys by as much as 20 percent or more in some cases.
We value Simulmedia’s ability to find likely viewers for us and reach them with the right message that will encourage them to tune-in. We receive detailed reporting with each campaign and utilize this data to quickly inform [our] next media decisions.
[Simulmedia’s] platform has been able to uncover inventory value in counterintuitive places, which is useful both for clients targeting specific audiences, and for AMC to do increased business with clients of Simulmedia.
Simulmedia is a seamless partner to work with in order to anonymously match television viewership data with sales data, and to keep exploring other use cases as the TV landscape continues to evolve.