blog >> Targeted Television Advertising Platform

Simulmedia is pioneering Internet-like ad targeting on TV today. Its TV audience targeting platform — the a7 Platformb” — empowers marketers and advertisers to create and sell a new class of audience-centric TV ad products, leveraging Simulmediabs proprietary predictive technology and its licensed database of anonymous viewing data for more than 30 million U.S. viewers. Simulmediabs targeted audience network leverages the a7 Platform to help marketers and their agencies to find and reach their target audience on TV with Internet-like capabilities and efficiency.