Simulmedia is pioneering Internet-like ad targeting on TV today. Its TV audience targeting platform — the a7 Platformb” — empowers marketers and advertisers to create and sell a new class of audience-centric TV ad products, leveraging Simulmediab s proprietary predictive technology and its licensed database of anonymous viewing data for more than 30 million U.S. viewers. Simulmediab s targeted audience network leverages the a7 Platform to help marketers and their agencies to find and reach their target audience on TV with Internet-like capabilities and efficiency.