Comments on: Audience Attentiveness http://www.simulmedia.com/2009/04/322/?utm_source=rss&utm_medium=rss&utm_campaign=322 Just another WordPress site Wed, 15 Jun 2011 13:35:26 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Genre Segmentation | Simulmedia http://www.simulmedia.com/2009/04/322/#comment-19 Genre Segmentation | Simulmedia Mon, 04 May 2009 20:05:31 +0000 http://www.simulmedia.com/?p=322#comment-19 [...] find Genre Segments in our analyses of Audience Attentiveness and our Network Audience Heat [...] [...] find Genre Segments in our analyses of Audience Attentiveness and our Network Audience Heat [...]

]]> By: Michael http://www.simulmedia.com/2009/04/322/#comment-18 Michael Sun, 26 Apr 2009 05:36:45 +0000 http://www.simulmedia.com/?p=322#comment-18 It would be an interesting service for viewers to be able to know their category, perhaps for a small charge. Also, could you measure whether there is a category of commercial-avoiders that change the channel during commercial breaks? Perhaps estimating the average time devoted to commercials per program vs. the total time viewed (y-axis) would serve as a proxy. It might be a third axis on your chart... It would be an interesting service for viewers to be able to know their category, perhaps for a small charge.

Also, could you measure whether there is a category of commercial-avoiders that change the channel during commercial breaks? Perhaps estimating the average time devoted to commercials per program vs. the total time viewed (y-axis) would serve as a proxy. It might be a third axis on your chart…

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