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Archive for "Blog"

  • We are hiring.

    Blog

    Posted on April 21st, 2010 by Jeff Storan

    As seasoned entrepreneurs and start-up venture veterans, we recognize that one of the keys to our success is recruiting talented, enthusiastic people to contribute to the building of an excellent business. In a small and growing company with ambitions like Simulmedia, everyone we hire will impact the trajectory of our business and have the opportunity [...]

    Tags

    a7 platform, Attention, attention operations, attention science, careers, Promotion, television, TV
  • Spot TuneAway Part 2—What is the Best Spot in a Pod?

    Blog

    Posted on April 20th, 2010 by Stewart Hauser

    Most marketers think that the first spot in a commercial pod is best—but what level of effort should be made to get that spot?  Is the last spot in a pod equally valuable, since marketers can reach viewers who skip the ads but return just before the program resumes? The last blog entry introduced the [...]

    Tags

    pod, Pod Position, spot, spot retention, TuneAway
  • Older Posts Yeah! There are more posts, check them out.

    Newer Posts Yeah! There are more posts, check them out.

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  • Downloads
    Sandbox: Audience Attentiveness
    Sandbox: Network Heatmap
    Sandbox: Primetime Loyalty
    Sandbox: Audience Profile
    Press Release - March 5th, 2009
    Simulmedia Logo - with tagline
    Simulmedia Logo - without tagline
  • Blogs We Read
    • Adverlab
    • Flowing Data
    • Future of Privacy
    • Hacking Netflix
    • Hollywood Reporter
    • Nielsen wire
    • Occam’s Razor
    • Roughly Drafted Magazine
    • TechCrunch
    • TVbytheNumbers
    • TvWeek
    • Umair Haque
  • Archives
    • August 2010 (2)
    • April 2010 (2)
    • March 2010 (1)
    • January 2010 (1)
    • November 2009 (1)
    • October 2009 (4)
    • September 2009 (5)
    • August 2009 (4)
    • July 2009 (4)
    • June 2009 (6)
    • May 2009 (5)
    • April 2009 (10)
    • March 2009 (4)
    • February 2009 (3)

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