Tag Archives: Jeff Bewkes
TV Everywhere: Long Term Success Will Be About The Interface
A few weeks ago, I wrote a post with some of my initial thoughts on “TV Everywhere,” a strategy for the subscription-controlled Web distribution of premium cable network programming being touted by Time Warner’s CEO Jeff Bewkes. Basically, Bewkes is proposing that consumers who want to view premium broadband content from Time Warner properties like [...]
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Tagged interface, Jeff Bewkes, Time Warner, TV Everywhere
Attention For Sale
Like many of you, I’ve been spending a lot of time lately thinking about how media is transforming — and trying to understand what this means for the future of the media industry. The Internet, the digitization of media and the explosion of electronic distribution channels are changing the economics of the media industry right [...]
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Tagged Attention, fragment, Jeff Bewkes, Scarce, TV Everywhere