From Start-up To Stand-out: What Distinguishes High Growth Potential

Rebecca Kaden, a managing partner at Union Square Ventures, is one of the sharpest minds in venture capital. She’s earned the industry’s respect because of her knack for identifying winning start-ups and founders.

She joined Simulmedia Live to talk about what she looks for in start-ups and the factors that are more likely to be associated with those that succeed. Watch the interview to hear how she views the current state of venture capital and investment opportunities, which types of companies catch her eye, which trends in marketing have the most significant impact on growth, and more.

Plus, Rebecca participated in a rapid-fire of live audience questions, giving candid, tangible advice to start-up brands and national marketers seeking next steps to scale their businesses.