Latest Blog Posts & News

Marketers today are losing confidence in their ability to meet key goals, like reaching the right customers with their marketing efforts, or being able to understand or evaluate th

Fragmentation, Data, and the Future of TV Advertising

Brands are tuning in to TV again, and while the format is still a prime way to acquire customers, marketers will need a new allocation strategy to maximize reach.

As Peter Drucker taught us, marketing is the distinguishing, unique function of a business. But how come so many advertisers don’t seem to make marketing a core competency?

The world of who buys and who sells media and marketing services is going to change dramatically over the next five years.

Docker Centralized Logging With Rsyslog

There are some clear benefits to using Docker centralized logging through rsyslog. Learn more from Simulmedia about the setup and why it is an improvement.

Many folks in our industry believe that the digital marketing supply chain needs to be rebuilt. It is convoluted. It is wasteful. For all of its sexy technology, it leaks money and