white paper
How to Scale on TV Playbook
The Leading Automated TV Buying Platform
Bring certainty, efficiency and speed to your national TV campaigns.
Trusted by Leading Brands
Integrated with All National Networks
TV Advertising Reimagined to Achieve Any Business Goal
Whether you want to drive performance or build your brand, you’ve come to the right place.
Learn about our solutionsAn End-to-End Solution to Make TV Easy
TV shouldn’t work in silos. Simulmedia's automated platform ensures that you get the best results for your brand.
Target 
Plan 
Activate 
Measure 
Optimize 
Custom audiences for data-enabled planning
Our patented technology predicts what your target audience will be watching on TV and identifies the spots most likely to achieve your business objectives.
Automation unlocks fast activation across 110+ national networks
Network inventory is directly plugged into our platform, allowing us to buy what we plan with precision and ease.
Precise and scalable to ensure your growth
Our smart and fast optimizations drive better results. Our real-time performance dashboard measures the efficacy of your campaign from start to finish.
TARGET & PLAN
Custom audiences for data-enabled planning
Our patented technology predicts what your target audience will be watching on TV and identifies the spots most likely to achieve your business objectives.
ACTIVATE
Automation unlocks fast activation across 110+ national networks
Network inventory is directly plugged into our platform, allowing us to buy what we plan with precision and ease.
MEASURE & OPTIMIZE
Precise and scalable to ensure your growth
Our smart and fast optimizations drive better results. Our real-time performance dashboard measures the efficacy of your campaign from start to finish.
Trusted by Leading Brands
Learn how Simulmedia can help maximize the impact of your TV advertising
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"In digital, there are so many targeting capabilities that just weren't available in TV, but through Simulmedia we're actually able to create audiences based on the traits that we've seen have been successful."Steve Hartmann
Head of Integrated Marketing -
"Simulmedia's unique approach to building audience reach has enabled us to consistently find our core audiences in unique places while driving our costs down and business metrics up."Shaun Farrar
Senior Director, Global Media -
"The dashboard was invaluable in helping our team think about the execution of the campaign and what we could prescriptively do to optimize our budget across our marketing programs."Robert Tas
Chief Growth Officer
Steve Hartmann
Head of Integrated Marketing
In digital, there are so many targeting capabilities that just weren't available in TV, but through Simulmedia we're actually able to create audiences based on the traits that we've seen have been successful.
Shaun Farrar
Senior Director, Global Media
Simulmedia's unique approach to building audience reach has enabled us to consistently find our core audiences in unique places while driving our costs down and business metrics up.
Robert Tas
Chief Growth Officer
The dashboard was invaluable in helping our team think about the execution of the campaign and what we could prescriptively do to optimize our budget across our marketing programs.
NEW!
Video Game Advertising
Simulmedia’s advertising platform empowers advertisers to reach new and engaged audiences that are hard to find on TV, and game developers to drive revenue while improving player sentiment and increasing engagement.
