Predicted that television advertising spend in the U.S. would grow more in real dollars than spend on video ads on the Web, mobile and over-the-top combined, every year for the nex…

There is no better book to prepare someone to understand what the media and ad industries must do to successfully navigate the digital transformation they are undergoing today.

Precision targeting might unfortunately bring to TV the same kind of ad spam that we all experience so much on the Web.

At the MediaPost OutFront, when media buyer panelists were asked what one thing they would change in the media market if given the power to fix it, they came back en masse with one…

Television is an electronic medium with electronic ads and electronic insertion, and many parts of the industry's infrastructure -- from set-top boxes to planning systems to distri…

I spend a lot of time at industry conferences. It's a big part of how I try to keep in touch with the latest developments and emerging players in the ad, media and technology space…

Today I would like to introduce you to Jack Smith, our chief product officer at Simulmedia. He's a digital advertising visionary, and the founder of Solariat, a venture-backed comp…

Late last week, Twitter CEO Dick Costolo discussed the companys growing role not just in how people consume traditional medias entertainment and news, but how they interact and sha…

The past 15 years have brought an extraordinary fragmentation of audiences due to a fast-expanding array and diversity of new-media products, channels and platforms.

I love it when companies innovate new ways to deliver products, and services that can flip legacy business models, products and companies upside down.