How Software Ate The Consumer Goods Industry

Josh Brentan

Marketing Strategist

The technology developed by Silicon Valley has’t just revolutionized the technology sector—it has also enabled the disruption of markets from music and books to news and travel. In his new piece for Technonomy, Simulmedia Founder and CEO Dave Morgan discusses how these technologies have also brought disruption to the consumer goods industry, why they’re taking market share from established brands at an incredible pace, and what it is about New York City that’s made it such a haven for these disruptors.

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