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TV+ x Roche

TV+ x Roche

Published: | Updated:
Simulmedia × Roche

Reach More Roche Patients Where They Watch

Your patients are watching TV. Are you reaching them?

Roche

The Challenge

Linear TV campaign in June

Ad Spend

$4,735,500.00

Missed Opportunity

55%

of target patients NOT reached

Only 44.8% reach rate = 10.5M at $451.00 per 1,000

We know your patients are watching TV.

However, they are not being reached.

23M strategic audience on TV Roche TV Viewers reached in June only 10.5M reached (45%)

Your Competition Isn't Reaching Patients Either

Eylea also struggles with patient reach

Eylea Campaign

Target Patient Audience Eylea TV Viewers reached only 51% reached

49% unreached = Missed patient opportunities

Maximize Your Patient Reach with TV+

TV+ dramatically expands your reach beyond current campaigns

TV+ Optimization Solution

TV+ Maximum Reach Potential Roche Current Patient Reach June +10% more patients at the same budget

Current reach: 44.8% (10.5M at $451.00/1K)

Limited Time Offer

Ready to Reach More Patients?

See how TV+ can transform your pharma marketing with data-driven targeting and cross-channel optimization.

📊

Data-Driven Insights

🎯

Precision Targeting

💰

Budget Optimization

📺

Cross-Channel Reach

Let Simulmedia help you reach your audience

Get started with TV+ today

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Data provided by Nielsen Ad Intel as of June 2025