Gorilla Glue TV Ad Spend & Reach
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Reach More Gorilla Glue Customers Where They Watch
Your customers are watching TV. Are you reaching them?
The Challenge
Linear TV campaign in August 2025
Ad Spend
$1,050,689
Missed Opportunity
84%
of target customers NOT reached
Only 15.9% reach rate = 6.8M at $155.26 per 1,000
You missed 84% of your target audience in August 2025
Despite spending $1,050,689 on linear TV, Gorilla Glue reached only 15.9% of its intended viewers, or 6.8 million people, at a cost of $155.26 per thousand. Most of your target customers never saw your message, leaving significant awareness and revenue potential untapped.
We know your customers are watching TV.
However, they are not being reached.
Reaching 6.8 million customers is only part of the story
Out of 43 million strategic viewers available on TV, Gorilla Glue connected with just a fraction. The remaining 36 million represent a massive opportunity to engage new buyers and reinforce brand loyalty through smarter, data-driven TV activation.
Your Competition Isn't Reaching Customers Either
3m Co also struggles with customer reach
3m Co Campaign
99% unreached = Missed customer opportunities
Your competitors are missing them too
3M Co.’s campaign reached only 1% of its potential TV audience, with 99% unreached customers left on the table. This gap shows that even category leaders are struggling to connect. The first brand to bridge that divide will own the unseen audience, and the market momentum that follows.
Maximize Your Customer Reach with TV+
TV+ dramatically expands your reach beyond current campaigns
TV+ Optimization Solution
Current reach: 15.9% (6.8M at $155.26/1K)
With TV+, you can reach 54% more of your audience without raising your budget
By combining linear and connected TV in one platform, TV+ uncovers the viewers' traditional buying overlooks. Gorilla Glue can efficiently expand its reach, turning unserved impressions into measurable customer growth and proven ROI.
Ready to Reach More Customers?
See how TV+ can transform your pharma marketing with data-driven targeting and cross-channel optimization.
📊
Data-Driven Insights
🎯
Precision Targeting
💰
Budget Optimization
📺
Cross-Channel Reach
Let Simulmedia Help You Reach Your Audience
Discover how TV+ can maximize your customer reach with data-driven targeting and cross-channel optimization.
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Data provided by Nielsen Ad Intel as of August 2025