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Reach More Jpmorgan Chase & Co Customers Where They Watch

Your customers are watching TV. Are you reaching them?

The Challenge for JPMorgan Chase

In May 2025, JPMorgan Chase spent $26,696,073 on linear TV and still left 39% of target customers unreached. The campaign achieved a 60.5% reach, or 11 million households, at $2,386.27 per thousand. These are costly gaps in a category where consistent on-screen presence builds trust.

The Hidden Wealth

The chart shows an 18 million strategic TV audience for JPMorgan Chase. Only 11 million were reached, about 61%, leaving roughly 7 million high-value households invisible to the buy. This is recoverable headroom that smarter TV planning can convert into measurable growth.

The Competitive Divide

Competitors are missing them too. Ally Financial reached only 23% of its audience, which implies 77% remained unreached. Moving first to reclaim that majority creates a durable awareness edge.

The Precision Advantage

With TV+, we can expand JPMorgan Chase’s customer reach by about 369% at the same budget. Current performance is 60.5% reach, or 11 million at $2,386.27 per thousand, which gives us a clear baseline to optimize. Unified linear and connected TV turns missed households into accountable outcomes.

Ready to Reach More Customers?

See how TV+ can transform your pharma marketing with data-driven targeting and cross-channel optimization.

Let Simulmedia Help You Reach Your Audience

Discover how TV+ can maximize your customer reach with data-driven targeting and cross-channel optimization.

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