Free media planning tool
Sign up for free to transform your TV advertising strategy
With TV+ self-serve Planning Insights, brands gain TV advertising analytics into the TV behaviors of advanced audiences that go beyond basic age and gender and into affinity, lifestyle, ownership, and more. Evaluate campaign success, benchmark competitors, and identify new opportunities to reach untapped audience segments. Sign up for free to transform your TV advertising strategy. Measure, manage, and dominate the TV landscape!
TV advertising analytics
What TV+ Planning Insights offers
- TV+ provides the TV advertising analytics to tackle the industry's data gap, offering vital details on past campaigns and competitors. Brands often overspend due to insufficient competitor data or not knowing where to find specific target audiences. TV+ provides the solution, offering strategic TV advertising insights to outpace competitors. Sign up for control, unlock TV's potential, and gain a competitive edge.
Get free access to these insights and reporting tools
Access competitive TV insights
Explore insights on competitive TV campaigns with TV+. Analyze mutual reach, unreached audience, and cost efficiency. Elevate your strategic TV advertising game for a competitive edge by answering questions like:
- What percentage of my strategic audience remains unexposed to both my and my competitor’s campaigns?
- How much of the strategic audience did my competitor reach that I did not?
- How much more efficiently am I reaching the strategic audience versus the competition? In other words, what’s my cost-per-reach compared to the competition?
- What percentage of my strategic audience remains unexposed to both my and my competitor’s campaigns?
Challenge your TV strategy
- Delivering the widest and most cost-efficient reach, driving optimal outcomes, and seamlessly running turnkey campaigns across linear, CTV, and gaming platforms for diverse brands.
