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Are National TV Ads Actually Too Cheap?

Updated: Apr. 27, 2022
Published: Aug. 23, 2018

TV advertising is less expensive than most people think, even as it remains the unrivaled leader in driving engagement and sales. In his latest MediaPost column, Simulmedia CEO Dave Morgan breaks down the math of TV's ad pricing and shows why so much of it is such a bargain.

Read Dave's full post.