Simple, Effective, Transparent Cross-Channel TV Advertising
Ready to Unlock Audiences Across Linear and CTV?
Simulmedia is the only demand-side platform that delivers unparalleled reach, results, and measurement wherever audiences watch or stream TV.
Request a personalized demo to learn why brands trust Simulmedia's data-driven, digital approach to cross-channel campaign planning. We'll cover:
- How Simulmedia reaches high-value, niche, and elusive audiences by bringing science and technology to TV and video advertising to help brands increase share of voice and drive sustainable customer acquisition across the landscape.
- A real-time tour of our end-to-end platform for forecasting and planning, optimizing, and measuring cross-channel TV campaigns, including our new Cross-Channel Audience Insights and Budget Allocation tool.
- How our dedicated team of experts will be there for you every step of the way and tailor a campaign strategy based on what your business is looking to achieve.
Incremental Isn't Incidental
To succeed in building awareness, inspiring action and reaching untapped audiences, brands need to harness the powerful combination of national linear TV and the rapidly expanding CTV ecosystem. With access to over 500 networks, publishers and platforms, only Simulmedia can maximize scale while driving incremental reach in order to efficiently and effectively message to your audience wherever and whenever they tune in.
Cross-Channel Viewership Insights on Your Audience
The linear and connected TV landscape is continually becoming more fragmented. Get a full view into what your target audience is watching across streaming and linear TV – with an accurate sense of volume on each and overlap of audiences between the two.
Create the Optimal Cross-Channel TV Media Plan
You have over 1,400,200 possible spots to choose from if you’re planning a two-week campaign. Simulmedia brings technology and data science to cross-channel TV to calculate the optimal media plan based on your desired results in seconds -- all while eliminating complexity and friction.
- Our unique Cross-Channel Budget Allocation tool considers audience behaviors and linear and CTV inventory-supply dynamics and parameters like budget, timeframe and network restrictions to recommend the single best plan for your goals
- The Budget Allocation tool generates the ideal linear/CTV split across your campaign budget to reach your audience target
- We take the guesswork out of media planning by forecasting where your audience will be watching
Holistic and Transparent Measurement
Get complete transparency of campaign performance in real-time with reporting tools that offer insights into how your advertising is driving web visits, app installs, and more — and unlock the ability to observe any ad’s impact on the KPIs that matter most to your business.
- Identify the metrics important to you and measure them on your terms
- Unified, transparent reporting on cross-channel media delivery
- Real-time media and performance metrics for every campaign
Say Goodbye to TV's Black Box
We’re built to give brands and agencies more visibility into their cross-channel TV campaigns than ever before. You’ll know exactly what you’re paying for media and fees, and easily export your campaign data to bring into your preferred business intelligence and visualization tools.
- Real-time, interactive reporting dashboard for a full view into media delivery and performance metrics
- Statistically rigorous approach to measurement provides the utmost transparency
Ready to Reach Audiences Across All of TV?
Get started by requesting a demo to learn more about how Simulmedia can deliver unparalleled reach, results and measurement for your cross-channel TV campaign.