Erica Meyer is Vice President, Account Management. She joined Simulmedia in March 2019, and leads the larger Account Management team in offering strategy and insights to maximize marketers’ TV campaigns.
Prior to Simulmedia, Erica honed her media buying skills at Midas Exchange, WPP’s corporate trading arm and sister company of GroupM, negotiating schedules across nearly every client category over her nine-year stint. She has a BA in Chemistry as well as an MBA concentrating in Marketing & Leadership from Binghamton University.
Guilty TV Pleasure
Anything on MTV, but specifically The Challenge
Diet Cola Drinks: Total Users: Drank in Last 6 Months: Diet Coke