Unlock maximum efficiency on your TV campaign with the Simulmedia free TV audit!
See how your reach, share-of-voice and cost-per-reach stack up against your TV competitors.
Nico Ricci is the Chief Scientist at Simulmedia. He joined Simulmedia in 2018 and spent his time between Engineering and Science. He leads the Data Science and Analytics team in delivering scientific innovation across Simulmedia’s product offering in a scalable manner. He started his career as a Data Scientist and, in the years prior to Simulmedia, he was the Data Visualization Engineering Lead at Mediamath.
Nico’s background is multidisciplinary. He is an aerospace engineer by training, and, prior to his career in data science and ad tech, he was a researcher in the field of Engineering Systems, where he contributed multiple publications. He holds a B.S. in Aerospace Engineering from Boston University and a dual M.S. in Aeronautics and Astronautics and Engineering Systems from MIT.
All-time favorite TV show: The Wire
TV show more people should watch: The Fall
All-time favorite video games: FIFA and Mafia
Favorite snack when watching TV or out at the movies: Roasted almonds
Charities or causes more people should know about: The BRIC Foundation and Still I Rise Films.
Activities I participate in to benefit my community: I donate to political causes as well as various kickstarters.
The skills I have that might surprise people: Operating a forklift since I was 10; technical drawing; “singing” my favorite soccer team’s chants; cooking a variety of pasta dishes.
Favorite hobbies: Black and white film photography.
Greatest personal accomplishment: Publishing several scientific articles on systems engineering and complex systems sciences.
Get started by contacting sales or by requesting a demo of our unique TV+® platform to learn more about how Simulmedia can help you reach and unlock audiences across channels.