Videos and
Playlists
Latest Playlists
playlist
CTV metrics series
The main metrics for Connected TV (CTV) advertising. Jaime Singson, Senior Director of Product Marketing at Simulmedia, talks about Connected TV's key metrics, including CPM, CPA,…
playlist
TV+ Overview
Discover how our advanced tools optimize TV advertising, helps build efficient media plans to maximize reach. Know how to create strategic target audiences and generate cost-effect…
playlist
Data-driven linear series
The "Data Driven Linear Series" playlist focuses on leveraging data analytics to optimize TV advertising. The series explains how to use real-time data and audience insights to enh…
Latest Videos
Dave Morgan, Founder of Simulmedia, shares insights on how we are redefining TV advertising by combining the immediacy of digital with the scale of linear TV. Our data-driven platf…
Unlock the full potential of your TV advertising campaigns with TV+ Media Reports. Dive into detailed analysis tailored for TV, empowering you to gauge your efficiency against comp…
Discover the power of TV+ Market Insights! Dive deep into past TV campaigns' reach performance, compare against competitors, and uncover invaluable insights to elevate your TV adve…
In our latest Simulmedia Salon Series, we discussed how transparency has become an issue in the media landscape. Hear what our panelists had to say about this pressing challenge in…
Simulmedia's Founder and CEO, Dave Morgan, speaks about two big issues plaguing the advertising industry: a lack of transparency in the connected TV (CTV) landscape and the challen…
In this webinar, Simulmedia's CEO, Dave Morgan, spoke with DPG Media Advertising about the challenges and opportunities advertisers can expect as the TV ecosystem transitions from …