Latest Blog Posts & News

Simulmedia's Chief Revenue Officer Lauren Fry was named a Rising Star of Adtech by Business Insider for her outstanding contributions to the TV advertising industry.

Google's CTV ad frequency controls fail to address overexposure where the majority of Americans actually watch TV and where the majority of ads are delivered

Simulmedia’s unique ability to target audiences across linear and CTV is the culmination of 14 years of bringing a digital approach to TV advertising

Only Simulmedia’s TV+® advertising platform guarantees full audience reach across ad-supported linear and connected TV

Major players in the world of TV and premium video advertising are clamoring to change media measurement. But first, they must address issues ranging from cross-channel audience ov…

An innovator in the TV and video space, Dina M. Roman joins Simulmedia to lead the Sales team, drive new business and implement expansion plans for current customers.

Web3 adtech won’t be about building massive databases and squeezing out bigger and bigger margins from the advertising supply chain. It will be about open solutions that are good f…

We salute Steve Simon and the Women’s Tennis Association for doing the right thing by standing up for Peng Shuai and sexual assault victims everywhere.

As a new era dawns for linear and connected TV, we look back at some of our biggest stories of 2021 about television, advertising and technology.

Should our developers abandon Selenium WebDriver in favor of the single-language testing tool Cypress? The only way to find out was to write tests and wait.

Political disagreement is essential to a liberal democracy. What is not good is when they become so dramatic that both sides Balkanize around otherwise non-political issues. We can…