A cable network wanted to drive viewers to a daily block of programs on late at night. While it was currently doing some tune-in promotion already, it wanted to see if audience-tar…

Whether you use TV advertising for customer acquisition, app downloads, site visits, or just increased audience reach, this whitepaper will help you nail the audience-based strateg…

Simulmedia CEO Dave Morgan and company address Facebook's mishandling of hate speech and the Facebook boycott.

Download this white paper to learn about the ideal approach to managing your video ad budget across data-driven linear TV and streaming, also know as OTT.

We welcome Greg Kahn, CEO of the Internet of Things Consortium to discuss connected devices and they can empower during these uncertain times.

Our very own Brikend Behrami discusses his journey to becoming a software engineer and shares his advice for success in tech.

Using set operations on very large data sets presents a significant challenge. Click to learn more about how to use set operation efficiently in a Postgres.

Given massive disruptions in TV viewing associated with COVID-19, media planners are asking us, What’s the optimal balance of spending on data-driven linear and AVOD?

We analyzed both the available reach and impressions available to AVOD and data-driven linear TV.