Take Your Ads to New Heights with Skybeam

Launch TV campaigns that drive results with Skybeam's intuitive, self-serve platform.

Learn More
Left arrow
See all videos

Unique Reach in connected TV

CTV metrics series

Find out why understanding unique reach is important for advertisers and What opportunities it provides to advertisers?

Playing Next

CPR (Cost per Unique Reach) in connected TV

CPR (Cost per Unique Reach) in connected TV

Other videos in CTV metrics series

CPM Cost per Thousand Impressions in connected TV

What is CPM (Cost per Thousand Impressions) in connected TV?

CPA Cost Per Action in connected TV

What is CPA (cost per action) in connected TV?

Unique Reach in connected TVPlaying now

What is unique reach in connected TV?

CPR (Cost per Unique Reach) in connected TV

What is CPR (Cost per unique reach) in connected TV.

ROAS (Return on Ad Spend) in connected TV

What is ROAS (Return on Ad Spend) in connected TV?

Conversion Rate in connected TV

What is Conversion Rate in connected TV?

Frequency in connected TV

What is frequency in connected TV?