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Strategic Integration: CTV Marketing Strategy in the Omnichannel Landscape

An integrated omnichannel strategy serves as the foundation for success in the modern marketing world. This guide takes a deep dive into the complexities of crafting an effective C

Building a Solid Streaming Strategy: A Quick Guide

A well-defined strategy not only propels your brand into the spotlight but also ensures that every investment, message, and campaign aligns seamlessly with overarching goals. It he

Unveiling the Spectrum: Navigating Through Different Types of CTV Campaigns

For advertisers who work in Connected TV (CTV), crafting a successful campaign involves understanding the nuances of the customer journey and tailoring a CTV strategy accordingly.

Understanding CTV: Your Go-To Glossary for Streaming Metrics and Methodologies

Ever wonder how advertisers figure out if their streaming ads are hitting the mark? It's all about the numbers – and we're here to break down the jargon. In this blog, we're diving

Unlocking the Secrets of Family Marketing Campaigns for Spring Holidays

We're going to take you on a journey through the TV viewership patterns of households with school-aged kids and unveil the secrets of crafting successful family marketing campaigns

Unleash Success with Simulmedia's Linear TV Services eBook

Are you ready to elevate your advertising game with minimal effort on your end? Dive into our comprehensive guide to explore how Simulmedia's Linear TV Services can help you make t

The Advertiser's Bill of Rights: Fostering CTV Transparency and Trust in Advertising

Learn how to foster transparency and trust in CTV advertising with Simulmedia's Advertiser's Bill of Rights. Download the white paper now!

Crack the Code: Advertisers' Blueprint for CTV Inventory Triumph

Unlock the secrets to CTV ad inventory success with our latest eBook, "Crack the Code: Advertisers' Blueprint for CTV Inventory Triumph." As connected TV continues its meteoric ris

Elevate Your Destination Marketing Impact

Vertical: Destination travel

Elevate Your Destination Marketing Impact

Simulmedia connects DMOs with targeted audiences on TV & CTV, optimizing for reach & cost-effectiveness. Drive marketing success & prove TV's value.

Unveiling Spring Break TV Advertising Secrets: Targeting College Student Viewership

As spring break planning kicks into high gear, advertisers want to ensure their message reaches the right audience at the right time. TV advertising provides the reach and impact t